Subway Ad Poetry

reward your curiosity
don’t let the fancy clothes fool you
don’t put off for tomorrow what you can do at 2am
be afraid. be kinda afraid.*
*Taken from four adjacent subway ads at the Government Center T station. Advertisers aren’t afraid to tell you straight out what they want you to do. Imagine someone actually obeying. You could assemble all the commands together to create timeless advice for the perfect customer, or some new form of poetry.
A sceptical look at some NY subway ads.